Welcome to the Jamison Communications blog, Jam Session. This is where marketing gets real.
What to Expect from Our Jam Sessions
Marketing isn’t optional. It’s the backbone of a successful business. And whether you have a big budget or a small one, what matters most is knowing how to make every marketing dollar work harder.
That’s where we come in.
In each Jam Session, we’ll cut through the noise, skip the buzzwords and trends, and focus on what actually works—and, just as importantly, why it works. From getting more from your marketing budget to measuring what matters and building a strategy that drives results, we’re here to share the knowledge we’ve gained from years in the trenches.
You’ll get straight talk, proven strategies, practical advice, and a perspective you won’t find in a DIY marketing blog. Because while there’s plenty of marketing advice out there, knowing what to do—and what to skip—is where experience makes all the difference.
And there are some personal tidbits and fun stories thrown into some of our Jam Sessions as well!
Consider this your seat at the table. Let’s jam.
Coffee, Calendars, and Chaos: Inside the Life of an Overachieving Working Mom
Being a working mom means wearing every hat, sometimes all before 8 a.m. You’re managing deadlines, school schedules, dinner plans, and the mental checklist that never ends. For me, that checklist got even longer when I left the corporate world to start my own communications agency. I traded structure for flexibility, and a whole new kind of chaos. But it was life-changing. Now my days are a mix of client calls, college visits, and making time for my marriage somewhere in between.
The phrase “work-life balance” sounds nice, but most days, it feels more like “work-life juggling.” What is balance… I am not sure I have found it yet, but I am much closer to it than before. Before we dive into what that really looks like, let’s start with a quick look at the numbers.
In Today’s Crowded Market, Strategy Isn’t a Luxury — It’s Survival.
The marketplace is loud. If you sound like everyone else, you’ll get lost in the noise. Your brand’s voice isn’t just about what you say — it’s about how you say it. What is your marketing plan, and does it measure up to today’s market and customer needs?
