Is Hiring a Communications Pro Worth It?(Spoiler: Yes.)
Let’s get straight to it. Yes, hiring a communications professional is without a doubt, absolutely worth it.
If you’re still on the fence, or if you need some backup to convince your boss, board, or budget, let me break it down…
You Can’t Be Everywhere. And Do Everything.
I get it. You’re running a business, managing clients, chasing deadlines, and putting out fires, all while trying to remember if you ate lunch. Communications isn’t something you’re ignoring. It’s something you just don’t have time to do well.
Here’s the truth. If you don’t tell your story, someone else will. And chances are, they’ll get it wrong.
A good comms pro doesn’t just make things look polished. We step in as real and strategic partners. We pull the ideas out of your head and put them into words that actually land. Press releases? Done. Messaging? Clear. Crisis? Handled. Your LinkedIn? Finally, aligning with your brand.
Communications Is Not Fluff. It’s Fuel.
Let’s shut down the myth. Communications is not a “nice to have” addition; it’s a business essential, just like sales, operations, and finance. When done right, it drives real results.
It helps you:
Attract the right clients
Build trust and credibility
Turn lurkers into loyal customers
Grow your brand’s visibility and reputation
Keep your team informed, aligned, and actually engaged
So when someone asks, “What’s the ROI of communications?” ask them how much it costs to be misunderstood. That flips the script. Instead of trying to justify communications with a hard number, it reframes the conversation by highlighting the real cost of poor or unclear messaging.
You’re Too Close to It
You live and breathe your business. Which means you can’t explain it clearly. You’re in too deep. Every word feels important. Every sentence is a hill you want to die on.
That’s where we come in. A comms pro is your translator. We take what you know and say it in a way that clicks with people who don’t. No jargon. No fluff. Just clarity, tone, and intention.
The Market Doesn’t Wait
Here’s what most professionals are forgetting: Messaging that worked last year is stale now. Social media trends change overnight. Journalists don’t want your generic pitch. If you’re not keeping up, you’re falling behind.
Comms pros are tuned in. We watch what’s happening and know when to pivot. We keep your content timely and your messaging relevant so you stay in the conversation instead of playing catch-up.
Bottom Line
Hiring a communications pro means showing up smarter. It means having someone in your corner who gets your vision and knows how to share it. It means not having to do it all alone.
So, is it worth it? Yes. Every time.
Need a partner who knows what they’re doing and isn’t afraid to tell you when your messaging needs work? You know where to find me.
Choose Jamison Communications. Because silence isn't a strategy.